A consulting firm with a fortune 100 Telecom client was tasked with delivering their training content to 10,000 sales executives worldwide. In the first three months, the training content was updated virtually every week. The content consisted of two separate binders, audio cds, case studies, promotional items and laminated cards. Each week approximately 300 individual sales executives were trained.

Greenlight produced all content on demand. In most cases, changes and updates were made less than two days before they were due. As the program evolved and revisions ended, Greenlight produced and packed each kit prior to rosters being built or orders coming in. With 21,000 square feet of production and warehousing space, Greenlight had orders ready to deliver as soon as they came in.

Over time a strong relationship was built. Greenlight was viewed as part of the team. Once updates to the content ceased, Greenlight carried the cost of preprinting and storing content to ensure that materials could be sent immediately.